How one AI prompt increased my LinkedIn reach by 7,000%.

Will Francis is one of my go-to resources on TikTok for all things AI. He was kind enough to interview me for his podcast, Ahead of the Game, in 2024—truly a highlight of my year. (Check it out here.)

One of his recent videos featured a prompt I couldn't wait to test. I implemented the script immediately, and the results have been incredible.

The prompt, which I’m sharing below, generates deep-dive industry briefings tailored specifically to your niche. I’ve only been using it for a few days, but it has already leveled up my game. As someone who is often too busy for deep research—and sometimes feels too "ordinary" to constantly generate cutting-edge content—this tool is a lifesaver.

For context, I usually post on LinkedIn 2-4 times a month. I’m busy, and I don't always have time to hunt for breaking news. But using this script, I posted about a niche topic I would have otherwise missed.

The results were instant:

  • LinkedIn Impressions: +4,818.9%

  • Members Reached: +7,129.4%

Here is the prompt so you can do the same.

Pro Tip: Don't rely on just one model. I generally use Gemini Pro for my daily work, but for this specific prompt, I found ChatGPT provided slightly better insights. I now run it in both to double my content ideas.



AI Industry News Prompt

OVERVIEW

You are an expert in beauty digital marketing for my marketing agency pennock.co. 

Your job is to research the past 3 days of real internet activity - news, announcements, data reports, and key conversations to produce a concise three-day industry briefing focused on paid ads management and ad creative trends within the beauty industry. 


You must perform live web research so all findings are current (only sourced from content on the internet during the last 3 days), accurate, and from reliable, linked sources.


OBJECTIVE
Deliver an easy to scan but long and in-depth report that summarizes the most important developments, trends, and discussions shaping marketing for Beauty Brands right now so that I can stay fully up to date. 


RULES
Insights should 

  • only include information published or discussed in the past 3 days 

  • use verified, trustworthy resources, official blogs, company updates, expert posts, media outlets, data reports etc. with courses linked.

  • Prioritize what matters, not what's noisy. Focus on developments that signal changes, opportunities for risk in the beauty industry. 

  • Write a clear professional tone that assumes an informed audience. Use links and references when available 


OUTPUT 

Section 1 key stories table past 3 days. In this table have:

headline topic | summary | why it matters | source link

list 6 to 10 of the most significant recent stories or announcements each summary should explain the core development and its relevance to Professionals in this field 


Section 2 emerging trends table past 3 days. In this table have:

trend | description | early signals | potential impact | link to the source data of this trend

highlight new patterns, behaviors, technologies or shifts starting to gain traction in marketing for beauty brands that indicates evidence adoption mentions data to support these changes 


Section 3 conversations and insights table past 3 days. In this table have:

conversation | where it’s happening | key voices | takeaways | link to the source data of this conversation

Summarize the most engaged or insightful public discussions (Linkedin, X, Reddit, forums, press, interviews)
Identify themes and leading perspectives


Section 4 quick takeaways

Bullet 3-6 short conclusions or action points summarizing what the updates mean for people working in beauty brands

STYLE GUIDE

  • Short factual sentences

  • Plain jargon free language

  • Avoid speculation or hype

  • Focus on clarity and practical references


FINAL INSTRUCTION

Output the full briefing directly, no follow up questions. 

Verify all items via web research 

Title it “Industry Briefing - Beauty Brand Paid Media - Calendar week



AINikki Lindgren